Complete Consumer Understanding

How is the Pandemic Changing Consumer Behavior and Shaping Holiday Plans?

Most people are beyond ready to celebrate the 2021 holiday season with family and friends, and the pandemic is…

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Six Ways to Reduce Market Research Timelines and Make Faster Strategic Decisions

1. Project Planning: Partner with a quick-turn market research expert Research partners with quick-turn research…

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Spikes in Online Search Topics Point to Experiences Consumers Seek

People are Searching Online for Retail, Hospitality, Entertainment & Sports Experiences.   After feeling…

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Personal Care & Beauty Insights

Five Consumer Trends Inspire Brand Innovation Shifting priorities, new grooming habits and online shopping behavior…

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Generation Z Males

What Matters Most to Gen Z Men?

Five Key Consumer Insights to Earn Brand Loyalty  A Purpose-Driven Generation Gen Z is on track to be the…

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Gen Z Social Changemakers

What Matters Most to the Next Gen Woman?

Five Key Insights to Authentically Connect With Generation Z  Tween, teen, and twenty-something women are…

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