Gen Z

The Trillion-Dollar Rainbow: Gen Z and LGBTQ+ Consumers Transforming Brand Loyalty in 2024

The global LGBTQ+ market is projected to reach a remarkable $3.7 trillion in 2024, with Gen Z playing a pivotal role in…

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From Smart Homes to Sustainability: Gen Z’s Blueprint for the New Household

Is Gen Z About to Redefine What Home Means? It’s happening—Generation Z is moving into the world of mortgages, smart…

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