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Holiday Season 2020: How will Covid-19 Affect Consumer Behavior?
Bringing the storefront to shoppers’ fingertips is the key to great holiday retail sales in 2020. Most consumers are…
Ecommerce Insights: Why Data from Mobile Devices is a Game Changer
Mobile devices connect shoppers to the internet from virtually anywhere, and marketers strengthen consumer connections…
Generations 2020 Study
A Study of Generational Attitudes & Perceptions About Cannabis Legalization and Usage IIM’s proprietary…
Seven Musts of Creating Trustworthy Content
For most of your brand’s content pieces, your goal will be to create shareable content that your customers will pass on…