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What NOT to Look For in a Qualitative Marketing Research Partner (Part 2 of 2)
Earlier this month, I wrote part 1 of this blog series: What to Look for in a Qualitative Marketing Research Partner.…
Using Insights to Craft Brand Personality
We all know about brand positioning and its vital importance in your brand’s marketing efforts. But, what about Brand…
How Do Consumer Insights Drive Brand Growth?
Actionable market research empowers companies to make strategic decisions by listening to real people. When…
Infographic: How Consumers Are Shopping During The 2019 Holiday Season
Insights In Marketing is the marketing research firm that delivers in-depth and actionable insights so you can have…