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Is Social Media the New Storefront?

How brands can use social media to reach consumers and increase sales People go on a quest for knowledge before they…

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Generations 2020 Study

A Study of Generational Attitudes & Perceptions About Cannabis Legalization and Usage IIM’s proprietary…

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marketing to women

Marketing to Women: Demographic Trends Shape the Marketing Landscape

Women are now the world’s most powerful consumers, driving up to 85 percent of purchasing decisions. Six key…

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Football on a field

2017 Super Bowl Ad Recap: Which Brands Won at The Big Game?

Does anyone share my opinion that watching commercials during the Super Bowl over the past couple of years is losing…

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Thanks to Digital Media, Kids Are Growing Up Faster

Watch Out! Thanks to Digital Media, Kids Are Growing Up Faster Than Ever Access to adult-oriented information has never…

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A woman sitting out of focus having a conversation with another woman via video chat on her laptop.

Tips for Convincing Your Employer to Let You Work Remotely

Summer is here and the drive to and from work is getting longer and longer, the idea of working from home more often…

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