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Thanks to Digital Media, Kids Are Growing Up Faster

Watch Out! Thanks to Digital Media, Kids Are Growing Up Faster Than Ever Access to adult-oriented information has never…

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Infographic: Top Tips for Getting Great Information from Your Focus Groups

Have you ever been in a focus group and feel you aren’t getting the insight you’re looking for? In-person qualitative…

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How Does Color Affect Consumer Behavior?

There’s no denying the impact of color on marketing. From influencing impulse buying to establishing trust, the colors…

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Online Qualitative & Quantitative Research: A Match Made in Heaven

It’s no secret qualitative and quantitative market research are highly complementary to each other and, together,…

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