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The Insights in Marketing Strategic Planning Guide

How to Innovate, Grow and Gain a Competitive Edge by Listening to Consumers Do Consumer Insights Guide Your…

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3 Ways to Create a Consumer Focused Culture and Gain a Competitive Advantage

It’s more important than ever to guide strategic decisions with market research, and socializing consumer insights can…

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How is the Pandemic Changing Consumer Behavior and Shaping Holiday Plans?

Most people are beyond ready to celebrate the 2021 holiday season with family and friends, and the pandemic is…

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2021 Holiday Shopping Behavior

How, When, and Where Will Consumers Shop for the Holidays in 2021?

Holiday shoppers have learned to love the ease and convenience of online shopping, but they’re craving a little extra…

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5 Key Steps to Identify the Best Consumer Insights

At a time when consumers want more personalized products and services, market segmentation research can identify…

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IIM Quarterly Newsletter September 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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