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Social Media Market & Consumer Research Do’s and Don’ts
Social media market and consumer research is a powerful insight tool for companies in this day and age. It’s more…
When is the Right Time to Use Online Research?
Technology-based research approaches may not be the way you are used to conducting research, but these approaches are…
Importance of Intuition & Curiosity When Leading Qualitative Research
We all know qualitative research is an important tool in the marketing research arsenal. Not only are you able to hear…
Holiday Shopping Habits of Men & Women
Do men and women differ in their holiday shopping habits? Yes, they do! Segmenting behaviors and habits by…
2017 Super Bowl Ad Recap: Which Brands Won at The Big Game?
Does anyone share my opinion that watching commercials during the Super Bowl over the past couple of years is losing…
Thanks to Digital Media, Kids Are Growing Up Faster
Watch Out! Thanks to Digital Media, Kids Are Growing Up Faster Than Ever Access to adult-oriented information has never…