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Unlocking Creativity: How Mind Mapping Takes Marketing and Research to the Next Level

Mind mapping has become a popular technique for organizing ideas, solving problems, and developing strategies among…

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MARKETING. GETS. REAL.

What Is Your Brand Doing To Address Issues People Care About?  When marketing gets real, it has the power to break…

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IIM Quarterly Newsletter December 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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3 Ways to Create a Consumer Focused Culture and Gain a Competitive Advantage

It’s more important than ever to guide strategic decisions with market research, and socializing consumer insights can…

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How is the Pandemic Changing Consumer Behavior and Shaping Holiday Plans?

Most people are beyond ready to celebrate the 2021 holiday season with family and friends, and the pandemic is…

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IIM Quarterly Newsletter September 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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