Resources

The Evolution of Pet Care

The way we care for our pets has undergone a remarkable transformation over the years, moving from basic needs…

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IIM Study Explains Gen Z Spending Habits

IIM Study Explores Gen Z Spending Habits

Discover how Gen Z is disrupting the credit card industry As online shopping continues to surge, buy now, pay later…

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How Market Research Keeps Product Innovation Relevant and Profitable

Product Innovation is all about staying relevant.But the fear – and cost – of failure can be huge hurdles to overcome.…

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Unlocking Creativity: How Mind Mapping Takes Marketing and Research to the Next Level

Mind mapping has become a popular technique for organizing ideas, solving problems, and developing strategies among…

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IIM Quarterly Newsletter December 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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IIM Quarterly Newsletter September 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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IIM Quarterly Newsletter June 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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IIM Quarterly Newsletter March 2021

The Insights Suite A Quarterly Newsletter from Insights in Marketing

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